PR

UK premier Boris Johnson fluffs his lines over COVID-19

I caught up belatedly with Boris Johnson revealing the outcome of his (somewhat delayed) Cobra emergency cabinet committee meeting, when he seemed to be making some fairly sensible “steady as you go” comments about the COVID-19 outbreak (better give it ...

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BETC hacks Instagram to track down missing people

There are some booming activities in these straightened times, unfortunately people trafficking is one of them. According to UN data 2019 was the year with the highest human trafficking rate of the decade, 24.9 million people with 88 per cent ...

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Red Brick Road wins lead agency role on free-from Nomo

Red Brick Road has been appointed as lead PR and social agency by maker Kinnerton to promote Nomo, claimed to be the UK’s leading free-from chocolate brand. Nomo is dairy, gluten, egg and nut free. Red Brick Road will also ...

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Whoops – Yorkshire Tea becomes Tory Tea

All publicity is good publicity? Not in the social media age it isn’t. Boris Johnson’s new chancellor Rishi Sunak, an unfeasibly rich Yorkshire dweller (he married into the Infosys family and is a former hedge fund partner) probably thought he’d ...

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‘Advertising pays’ is core message of Bloomberg bid

Michael Bloomberg is up from four per cent to 19 per cent among Democratic voters and, despite getting a pasting from his rival candidates the other night, looks set to face off against Bernie Sanders for the Democratic Presidential nomination. ...

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Silvercast brings Aussie firefighters tribute to Times Square

Posters are said to be the oldest ad medium, certainly they’re proving arguably the most adaptable. Digital Out of Home is now where the money is and some advertisers are waking up to its power to communicate quickly and at ...

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Samsung enlists Lewis Capaldi for Brit TV bid

It’s the UK’s Brit Awards tonight, the celebrated annual event for boozed up music industry types to behave even more badly than last year (mind you, they’ll have to go a bit to exceed the NME awards with the UK’s ...

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