PR

Effie names Pepsi top brand amid some strange choices

The Effie Awards and Global Index purport to rank the most effective brands, marketing companies and agencies by their performance in effectiveness awards and in 2017 Pepsi displaced Coca-Cola at the top of its rankings, even though the only Pepsi ...

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Victoria Milligan rejoins agency business at Dentsu Aegis

Good to see Victoria Milligan returning to the media agency fold as marketing and communications director of Dentsu Aegis Network UK & Ireland. She is the widow of Sky sales boss Nick Milligan who died with their eight year old ...

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Bolloré’s African travails are a problem for Havas too

If you find yourself in a Havas office – or any part of Vincent Bolloré’s far flung empire which includes Vivendi as well as African logistics giant Bolloré Group – don’t mention the words Bell Pottinger. Bell Pottinger was the ...

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WPP after Sorrell: why breaking up is so hard to do

By Julie Langley Any external candidate to succeed Sir Martin Sorrell as CEO is unlikely to be available to start straight away – at this level many are working to around six months plus notice. That’s a significant hiatus at ...

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Under fire WPP settles Johnson/Martinez case at JWT

After two years JWT and owner WPP have settled the sexual harassment case brought by chief communications officer Erin Johnson against former JWT global boss Gustavo Martinez. JWT says it has “reached an amicable settlement agreement with Erin Johnson, chief ...

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Tom Daley’s ad for HTC gets him in hot water with the ASA

Olympic medalist Tom Daley has been caught doing something he shouldn’t. He’s been diving from a 10-metre board with an HTC phone in his hand and encouraging other people to do the same. An eagle-eyed viewer complained to the Advertising ...

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