PR

By Ciesco. WPP, the world’s largest marketing group, suffered its worst year since the 2009 recession in growth terms in 2017, with like for like revenue (which factors in currency and acquisitions) down 0.3 per cent, on total revenue of ...

Bristol-based energy supplier OVO Energy, which majors on renewable energy, is launching its biggest campaign to date -‘Power your life differently’ – promoting its 100 per cent renewable option. It’s also the first major effort from Uncommon Creative Studio, the ...

WPP flat-lined at best in 2017 according to its preliminary results released today. In CEO Sir Martin Sorrell’s words 2017 “was not a pretty year.” Currency movements and some stern financial management allowed WPP to increase its top line post-tax ...

We wondered if WPP boss Sir Martin Sorrell would make any bold moves to reshape his empire alongside its 2017 results and here’s a boldish one: venerable WPP PR companies Burson-Marsteller and Cohn & Wolfe are merging to form Burson ...

On the face of it Johnnie Walker is an unlikely women’s advocate but it’s becoming one in style in a new campaign from Anomaly New York, featuring one Jane Walker. She’s being rolled out – if that’s the apropriate description, ...

Best for Britain is an organisation pledged to fight Brexit, hoping to secure a second referendum on Britain leaving the EU if, as it hopes, the UK government fails to get its Brexit bill through Parliament later this year. To ...

Ogilvy has chosen its EMEA PR boss Michael Frohlich (below) to replace Annette King as head of all its UK operations. King left last year to become Publicis Groupe’s first UK country manager (she was last spotted somewhere on gardening ...

We may not know that much about China’s Alibaba here but we do know it’s big, along with national rival Tencent tipped to battle it out for digital hegemony with the likes of Amazon (Alibaba is big on ecommerce) Facebook ...

When new Publicis Groupe CEO Arthur Sadoun caused a storm on La Croisette last June by saying he was pulling out of awards – including Cannes – for a year to fund a new internal intelligence tool called Marcel one ...