PR

All publicity is good publicity? Not in the social media age it isn’t. Boris Johnson’s new chancellor Rishi Sunak, an unfeasibly rich Yorkshire dweller (he married into the Infosys family and is a former hedge fund partner) probably thought he’d ...

Michael Bloomberg is up from four per cent to 19 per cent among Democratic voters and, despite getting a pasting from his rival candidates the other night, looks set to face off against Bernie Sanders for the Democratic Presidential nomination. ...

Posters are said to be the oldest ad medium, certainly they’re proving arguably the most adaptable. Digital Out of Home is now where the money is and some advertisers are waking up to its power to communicate quickly and at ...

It’s the UK’s Brit Awards tonight, the celebrated annual event for boozed up music industry types to behave even more badly than last year (mind you, they’ll have to go a bit to exceed the NME awards with the UK’s ...

As Veganuary ends we have seen a number of FMCG brands embracing the trend for all things plant-based. The calendar is smattered with short-term flashes of marketing opportunity, be it Veganuary, Go Sober for October, Black Friday or Cyber Monday. ...

Hard on the heels of good 2019 numbers from Omnicom, US rival Interpublic (IPG) has produced the goods too: organic growth of 3.3 per cent for the year (2.9 per cent in Q4) with profits of $656m compared to 2018’s ...

When does purpose in advertising become preachiness? These days P&G is following long-time rival Unilever down the purpose route, most notably with Gillette which seems to be trying to redefine what men are all about – apart from beings who ...

So are prime minister Boris Johnson and his chief adviser Dominic Cummings (Dom as his friends call him, assuming he has any) a danger to democracy? Well they might be if you think media access to our elected leaders is ...

It is, of course, St Valentine’s Day on Friday (you’d forgotten, obviously) when, among other things, the card population rises. Two creatives from The Gate London, Beth Grace and Hannah Cunningham, have spotted a dearth of LGBTQA+ offerings on the ...