News

Sir Martin Sorrell gets a makeover as he embarks on the next 25 years at WPP

He has though with a suspiciously-shiny Italian-style suit and open-necked Oxford over a T-shirt that probably didn’t come from Gap. Having just completed 25 years at WPP, the huge marcoms group he founded, and turned 65, the man once cruelly ...

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Microsoft Kinect launch heralds bumper Christmas for McCanns

And indeed its Interpublic media buying sibling Universal McCann as Microsoft spends a whopper $500m on the global launch of Kinect, a hands-free controller for the XBox 360. As ever with Microsoft these days someone got there first with the ...

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Hovis wins top gong at UK IPA effectiveness awards – but will it convince other clients?

The UK’s agency trade body the Institute of Practitioners in Advertising (IPA) has been running its annual effectiveness awards for decades now, a spirited attempt to demonstrate to advertisers that money spent on attractive advertising actually produces more money for ...

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More news on bunga bunga, maybe this is what went on at Berlusconi’s parties

In the spirit of scholarly inquiry we’ve been looking into this ‘bunga bunga’ business (the post-prandial entertainment of choice at Italian PM and media magnate Silvio Berlusconi’s parties) and it seems the phrase can also refer to an African erotic ...

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Toshiba new business boosts counter-culture agency Goodness Mfg.

Toshiba USA has named Hollywood-based Goodness Mfg. agency of record for its consumer electronics computers business. The decision was made after Irvine, CA-headquartered Toshiba conducted a lengthy review with multiple agencies. The new business win marks one of several for ...

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Bloomberg ups stakes in challenge to FT and Wall Street Journal

Michael Bloomberg’s eponymous terminals and information company has long been in a battle against Reuters (now the product of a 2007 merger between Reuters and Thomson Financial) in the financial markets desktop terminals business. Standalone information has been a second ...

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