News

BBH scoops Marketing Society Grand Prix with Yeo Valley ad – but is it Somerset by way of Ontario?

Bartle Bogle Hegarty has won the UK Marketing Society’s award for marketing excellence (the Marketing Society is a collection of UK marketing panjandrums) with its Yeo Valley Organic commercial featuring rapping farmers. And a very good ad it is too ...

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Challenger brands agency VCCP Blue wins Carling

Surely some mistake? Carling, the venerable UK lager, is hardly a challenger brand is it? Well maybe it is these days, it’s a long time since it ruled the market on the back of the famous WCRS ‘Bet he drinks ...

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Mars moves from TBWA to BBDO – so is Omnicom still laughing?

Well Omnicom CEO John Wren will have breathed a sigh of relief when he discovered that one of his biggest accounts -$1.6bn Mars – was staying in the family when it decided to dump TBWA. It’s moving most of its ...

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UK government to clamp down on sexy images aimed at children

‘Let children be children’ was launched today by Reg Bailey, chief executive of Mother’s Union, at a primary school in Balham, London. It is the second government review into the commercial world in three years, and has the personal backing ...

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£500m Ipsos bid for research firm Synovate puts £2bn Aegis into play

French research giant Ipsos has bid £500m for Synovate, the global research firm owned by media buying group Aegis. Synovate has lagged its bigger sibling’s performance over the past decade so a bid should be welcome, allowing Aegis to cuts ...

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