News
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Adidas beats Nike in the other World Cup battle
This was probably the first World Cup to be dominated by social media and, against the odds, it looks as…
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Ogilvy travels interestingly for award-winning Expedia
Never quite got round to this last week but Ogilvy London’s global campaign for travel outfit Expedia, ‘Travel Yourself Interesting,’…
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John Keeling of Grace Blue: why you just might need a ‘wizard of light bulb moments’ one of these days
Digital overlord, wizard of light bulb moments, dream alchemist, initiative officer* – all of these (and no doubt many more)…
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Can Brothers and Sisters be less awful for Betfred?
I see that Brothers and Sisters, the London agency best known for its Sky work, has been appointed to handle…
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Are these the world’s most effective ad campaigns?
According to WARC (World Advertising Research Centre, a UK research business) they are. WARC has totted up the points they’ve…
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Mother and MPC hit epic heights for IKEA
Here’s some real class for IKEA’s ‘Wonderful Everyday’ campaign from Mother, MJZ director Juan Cabral and post production wizards MPC.…
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New Planet of the Apes film causes World Cup storm
One of the summer’s big films is Fox’s Dawn of the Planet of the Apes and a couple of trailers…
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Matt Pye: lessons for brands from big Cannes winners
This year was the 61st Cannes Lions International Festival of Creativity (as you may have noticed). Where once it was…
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Europe creative boss Malcolm Poynton leaves Sapient
Sapient/Nitro European CCO Malcolm Poynton is leaving, possibly to join Cheil Worldwide. Poynton (left) joined Sapient/Nitro from Ogilvy four years…
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