Media
-
Samsung and Diet Coke star at the ad Oscars
The Oscars (they don’t seem to call them Academy Awards any more) commands the second-biggest 30-second rate after the Super…
Read More » -
Why UK out of home firm Outdoor Plus is remarkably well-connected
There’s a lot going on under the radar in OOH – or posters, as we anciently called it. And I’m…
Read More » -
Lana Del Rey injects some desire into the F-Type
More raunchy stuff (well it is cold outside) – here’s Lana Del Rey smouldering away (to some effect) for the…
Read More » -
Japan’s new medium: stick-on ads and short skirts
Talking of naughtiness (or what may be construed as same – which we kind of are today) Japanese agency Absolute…
Read More » -
Taxi Media owner VeriFone tipped to bid for CBS Outdoor out of home business
CBS is trying to sell its CBS Outdoor out of home business outside the US (in the US it’s been…
Read More » -
Why hackers are winning the battle against brands
Two of the unintended consequences of the digital age are the fact that social media companies know everything about you…
Read More » -
Now Interpublic joins global out of home revolution with plans to roll out UK brand Rapport to US
Interpublic (IPG) is believed to be launching Rapport, its successful UK out of home specialist, in America as soon as…
Read More » -
Is a takeover bid looming for ITV?
Media takeovers are all the rage at the moment – the latest being Liberty Global’s $20bn deal for Virgin Media…
Read More »