Media
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DDB’s Bill Bernbach on the digital revolution – a few decades before it actually happened
Thanks to George Parker for this; Bill Bernbach, legendary founder of Doyle Dane Bernbach, saying in 1977 that ideas and…
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US, France and UK lead real time bidding online media revolution according to new research
Online advertising is still growing rapdily around the world according to research conducted by Econsultancy on behalf of The Rubicon…
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IPA slams government procurement e-auctions
The UK IPA Council, which consists of representatives of leading creative and media agencies, has passed an unprecedented vote of…
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Premier Foods doesn’t want a £40,000 ‘investment’ payment from its media agency – it wants £300,000
Last week we asked which UK media agency would bite the bullet and pitch for Premier Foods’ account, resigned by…
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Wieden+Kennedy makes surprise appearance as a media agency with TurboTax win from Initiative
IPG-owned Initiative Media is used to losing business sometimes – like many agency-owned media shops its fortunes rise and fall…
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BBH hits the newstands for the Observer in TV bid to ‘own the weekend’
The Guardian and its Sunday stablemate the Observer are trying to persuade us all that they “own the weekend” and…
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Desmond puts the boot into old chum Sorrell over GroupM’s TV buying power
If there’s one thing stranger than Channel 5 and Express Newspapers owner Richard Desmond (‘Dirty Dickie’ to his enemies because…
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Impressive Chipotle heads new creative line-up from Yakult, Philips and Battersea cats
Yesterday we had Canal Plus and BETC, progenitors of the big award winner ‘The Bear,’ returning to the lists and…
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BETC shows ITV how to promote TV drama with new campaign for Canal+Series
BETC Paris’ ad ‘The Bear’ for Canal+ was one of the most awarded in recent history and the agency is…
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