Media
-
Droga’s back in sport with Under Armour, the Aylings and both sides of Fleetwood Mac
***Droga5 in New York is not one to let the grass grow under its feet and, shortly after splitting with…
Read More » -
Sorrell shows his cojones to support GroupM against bully critics and takes another potshot at ‘POG’
Here’s my chum Mark Sweney from the Guardian bearding WPP’s Sir Martin Sorrell (left) on the alleged bullying activities of…
Read More » -
£80m Centaur Media in takeover play as former boss Geoff Wilmot readies bid
Centaur Media, publisher of Marketing Week and the Lawyer among a (declining) number of others is under siege from former…
Read More » -
Nick Marsh: mobile will never reach its potential until creativity becomes as important as targeting
Nick Marsh is VP sales and marketing EMEA of international mobile ad network Mojiva. Here he looks at how too…
Read More » -
Why do so many advertisers use consultants and what should they expect from them?
We don’t actually know, but we do know is that consultants seem to be a permanent fixture for a multitude…
Read More » -
EE puts its Bacon to good use in battle with Oliver
By all accounts Hollywood actor Kevin Bacon has done a great job for EE, the rather more palatable current version…
Read More » -
Eric Newnham’s new OOH giant Talon sets out its stall – ‘a landscape of possibilities’
In little over a year Eric Newnham’s new out of home specialist agency Talon has wrought devastation on the large…
Read More » -
WPP’s GroupM Entertainment accused of wielding too much power over TV programmes as well as ads
Regulators around the world may be fretting over the media power that will be commanded by the merger of Omnicom…
Read More » -
Newsworks enlists comedy veteran John Lloyd for new ‘papers aren’t just papers anymore’ campaign
Newsworks, whose job it is to plug UK newspapers and their various spin-offs like websites and apps (or ‘Newsbrands’ as…
Read More »