Media

UK clients grumble about fees, PHD adds Kraft to Cadbury

Advertiser trade body ISBA’s latest Paying for Advertising report moans about agency profits even as it reports that agency fee levels are still falling. This is according to Campaign which seems to have been given a sneak preview of the ...

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Payvment aims to turn Facebook fans into shoppers

Payvment, the free Facebook app that allows people and companies to set up their own stores on the social network, is attracting the interest of US investors and has just secured $1.5m in investment from Blue Run Ventures and others. ...

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Will Wenlock and Mandeville do the business for London 2012?

Well it’s all very clever and, based on a script by children’s author Michael Morpurgo, quite charming in the launch film. But will these two cyclops-type things do a good job in merchandising the 2012 Olympics Games in London? They’re ...

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Can Decaux and Primesight buck the curse of Network Rail?

Executives at JC Decaux and Primesight will be looking nervously at their corporate bank balances today as they digest the news that they are to share the £260 million Network Rail outdoor advertising contract. internet security software reviews 2013 Normally, ...

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Yankees unseat Manchester United as Forbes top sports brand

Forbes magazine has produced its latest list of top sports brands and baseball team New York Yankees has toppled Manchester United from the top spot with a brand value of £227.8m against Manchester United’s £197.9m. Next come Real Madrid, Dallas ...

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Yahoo buys its very own $100m content mine

We keep reading that content is king in the digital era and one-time search rival to Google Yahoo is betting $100m on just that with its acquisition of Associated Content. AC was formed in 2004 by Luke Beatty and generates ...

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Now BP is asked to fund Gulf tourist campaigns

Cleaning up an oil spill, especially one on a truly epic scale, is an expensive business as Gulf of Mexico perpetrator BP is finding out. Now the oil giant, which is already facing clean-up bills running into billions and the ...

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Google and Intel team with Sony to crack set top TV market

Google and Intel are teaming to offer a ‘smart TV’ platform aimed at bringing web services into the box in the corner of the room by combining Google’s Android operating system with Intel’s Atom microprocessor. The key to this latest ...

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