Media

Tina Fey to star in New York ads – not like her 1995 ad debut we hope

Tina Fey and Alec Baldwin from 30 Rock are among the stars signed up for pro bono appearances in New York’s forthcoming ‘I love New York’ campaign aimed at tourists. The original, featuring Frank Sinatra among others, ran in 1977. ...

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Unilever invents its own ad agency for Mad Men commercials

Unilever is sponsoring the new series of Mad Men (which features start-up agency Sterling Cooper Draper Pryce) and has invented its own 1964 agency Smith Winter Mitchell for the purpose. There will be six ads in the campaign – for ...

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Newsweek for a dollar – bargain or a case of vanity publishing?

It’s probably a bit of both for 91-year old hi-fi tycoon Sidney Harman, the new owner, and just as much for his 65-year old wife US Democrat congresswoman Jane. The $1 Harman has paid the Washington Post for the struggling ...

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ITV’s Adam Crozier unveils new pay TV strategy

Well a bit of it anyway, announcing today that it will launch ITV 2,3 and 4 (its digital channels) in high definition behind the Sky pay wall. New ITV CEO Crozier will be aware that this is just dipping a ...

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Is Aussie Harold Mitchell the world’s most successful media man?

He’s not Rupert Murdoch of course but Harold Mitchell, who’s just sold his Mitchell Communication Group based in Melbourne to Aegis for £207m, is arguably the most successful member of that once quite large of media department refugees who departed ...

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Desmond wins first round in battle for Five, now the real fight begins

Controversial UK media tycoon Richard Desmond looks to have emerged as the winner in the battle (actually more of a mild skirmish) to buy terrestrial broadcaster Five from Germany’s RTL. Now Desmond, who owns the Daily Express, Daily Star, OK! ...

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A message from the Mail for The Times, struggling with its paywall

Nobody knows the exact figures yet but it looks as though Rupert Murdoch’s The Times is losing its battle to turn a not very successful free online newspaper into a paywall-financed profitable online newspaper. Essentially readers are deserting in droves ...

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