Media

Murdoch's online subscribers aren't worth enough money, says research

Further research on the subject of paywalls casts another gloomy perspective on News International’s bold paywall experiment. According to Ben Evans of Enders Analysis, a newspaper paywall subscriber is worth between 25 to 33 per cent of a buyer of ...

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Rooney hoping to hang on to £7 million a year endorsement deals

Judging by initial reactions among the PR and sponsorship communities it looks as if Wayne Rooney’s endorsement deals are safe for the present, despite the lurid stories at the weekend alleging his prolonged involvement with a £1200 a night prostitute. ...

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UK police to reopen News of the World phone hacking investigation, rest of Fleet Street quakes

A clearly uncomfortable Scotland Yard assistant commissioner John Yates appeared on BBC radio this morning to admit that the Metropolitan Police was prepared to reopen its investigation into phone hacking at the News of the World, should any “new evidence” ...

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Will Pepsi drop Pakistan cricket over bribery allegations?

Pepsi is the main sponsor of the Pakistan national cricket team, about $6m worth which is part of the problem, but it can’t be very pleased about the current furore over Pakistan cricketers taking bribes to accomodate illegal bookmakers. Why ...

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Torrent of sleaze hits Cameron government, News of the World

UK coalition government prime minister David Cameron may need to find himself a new foreign secretary and a new director of communications over the weekend. Foreign secretary William Hague, de facto deputy leader of the Tories and a former leader ...

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Sony ups challenge to Apple with new music and video service

Sony is to announce a new internet-based music and video subscription service to run across all its devices including Playstations, Vaio computers, Blu-ray video players, Walkmans, Bravia TVs and Sony Ericsson mobiles. Millions of Sony consumers already access the internet ...

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