Media

Can Decaux and Primesight buck the curse of Network Rail?

Executives at JC Decaux and Primesight will be looking nervously at their corporate bank balances today as they digest the news that they are to share the £260 million Network Rail outdoor advertising contract. internet security software reviews 2013 Normally, ...

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Yankees unseat Manchester United as Forbes top sports brand

Forbes magazine has produced its latest list of top sports brands and baseball team New York Yankees has toppled Manchester United from the top spot with a brand value of £227.8m against Manchester United’s £197.9m. Next come Real Madrid, Dallas ...

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Yahoo buys its very own $100m content mine

We keep reading that content is king in the digital era and one-time search rival to Google Yahoo is betting $100m on just that with its acquisition of Associated Content. AC was formed in 2004 by Luke Beatty and generates ...

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Now BP is asked to fund Gulf tourist campaigns

Cleaning up an oil spill, especially one on a truly epic scale, is an expensive business as Gulf of Mexico perpetrator BP is finding out. Now the oil giant, which is already facing clean-up bills running into billions and the ...

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Google and Intel team with Sony to crack set top TV market

Google and Intel are teaming to offer a ‘smart TV’ platform aimed at bringing web services into the box in the corner of the room by combining Google’s Android operating system with Intel’s Atom microprocessor. The key to this latest ...

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Asia Pacific TV adspend overtakes ‘depressing’ Europe

Who’d be a European these days, especially in the Eurozone? WPP’s Sir Martin Sorrell for one seems to regret it, describing the advertising outlook in Europe as “depressing” at the recent International Advertising Association conference in Moscow. By contrast advertising ...

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