Media

Will 2010 be the year of the agency start-up?

Agency start-ups put the energy into advertising and there’s some evidence around that the latter part of 2010 will see a whole raft of them as the economy recovers and top executives grow tired of life in the holding companies. ...

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TV boom times are back – for a few months at least

According to respected research firm Enders Analysis they are anyway. Enders forecasts that the UK TV market will be up by around 20 per cent in April and May this year compared to last, following tiny increases at the start ...

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Kelner named as Independent editor but Geordie Greig’s in charge

Simon Kelner has been named as the new editor of the Independent, taking over from Roger Alton who’s been on death row almost since taking over the job. Kelner was editor for a decade until 2008 when he was promoted ...

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Is a media boomlet on the way?

Don’t get too excited but there’s a bit of evidence that one might be, after what seems like years of doomy decline. And the unlikely beneficiary (or one of them anyway) is newspapers. Far more predictable is the agent of ...

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Marketing Week pinches columnist Mark Ritson from Marketing – maybe there’s life in the old dog yet

Not the ever-youthful Mr Ritson of course but Marketing Week, the Centaur-owned weekly marketing magazine that looked on its uppers just a few months ago. Ritson first came to prominence as a columnist on rival Haymarket’s Marketing when he was ...

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Even Aleksandr the meerkat forgets his script now and again – but is he in danger of outstaying his welcome?

Yet another comparethemarket.com ad featuring Aleksandr the meerkate has emerged (he must be the saviour of the UK commercials business) but rather than showing that, here’s a collection of Aleksandr’s alleged bloopers (see full story). But Aleksandr is becoming a ...

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More big media deals going pear-shaped, AOL wants to ditch Bebo

Which the hapless ISP bought from its British owners for a chunky $850m just two years ago. AOL itself was the agent of probably the biggest botched deal in media history when it ‘bought’ massive media conglomerate Time Warner in ...

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InBev and PepsiCo gang up on media owners and agencies

InBev, owner of Budweiser, Michelob and Stella, and PepsiCo are grouping their US media expenditure to extract savings from the US’s biggest media owners. The two spend a combined $1.15bn in US media and last year were the two biggest ...

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Women not tough enough for Today Programme says editor Thomas

Today editor Ceri Thomas is hardly the most popular person with his listeners, many of whom were outraged when presenter ‘posh’ Ed Stourton was defenstrated to make room for returning US correspondent Justin Webb. Now Thomas has told the BBC’s ...

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