Media

This video has surfaced on YouTube purporting to describe the reaction of Dentsu-owned Postercope to Talon’s win of OMG’s humungous UK outdoor buying business – £150m or so. Dentsu bought media-buying independent Aegis for £3.2m last year and Posterscope, its ...

Despite moderate global growth in advertising spending, fast-moving consumer goods (FMCG) companies upped their spending in the first three quarters of 2012 according to Nielsen’s quarterly Global AdView Pulse report. FMCG saw a six per cent increase in ad spend ...

Here we go: Deutsch LA have been busy bees; producing VW’s Jamaican-themed opus for the Super Bowl on Sunday and also this one for Taco Bell showing a bunch of senior citizens partying at the popular eaterie. Deutsch recently muscled ...

Roll up, roll up, for the most expensive ad in the world. Volkswagen is about to spend $10m on a single, minute-long airtime execution. Why so pricey? Well, it’s not production values that make it so – however meticulous the ...

We predicted that former Kinetic boss Eric Newnham (left) would set up a real third force in UK (and maybe worldwide) out of home media planning and buying when he bought a majority stake in UK minnow Talon – and ...

BBH London must have been quite chuffed when they got the gig to produce Axe’s first Super Bowl spot – and then they discovered it had to star a bloody astronaut. Axe owner Unilever has launched a space promotion for ...

Karmarama has produced a new ad, ‘The Music Tree,’ for BBC 6 Music, the radio music station the Beeb wanted to kill off a couple of years ago on the grounds that its audience was too low and its content ...

If it weren’t for the fact David Cameron (left) watches so little television, I would be forced to conclude he has been modelling his recent behaviour on Borg, the Viking Himbo now fronting Tesco’s advertising. How else to explain his ...

Volkswagen and agency Deutsch have a lot to live up to each time the Super Bowl comes around (February 3, if you’ve been living in a cave) following the success of ‘Young Darth Vader’ two years ago and ‘The Bark ...