Media

Cardiff demolishes Paddy Power Ryder Cup stunt

Cheeky Irish bookmaker Paddy Power has for once been thwarted in its latest branding stunt, after Cardiff Council forced it to demolish a Hollywood Hills style billboard opposite Celtic Manor, the home of the Ryder Cup. adobe creative suite 6 ...

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Media groups panic over China kickbacks scandal

In a Chinese media market worth nearly $50bn a year there’s plenty of room for entrepreneurial activities, some of which may cross the line into illegality. One example seems to be the activities of Chongqing Huayu media broker Zhen Zhixiang ...

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UK ad watchdog looks silly with Virgin Holidays ‘rockstar’ poster ban

The Advertising Standards Authority (ASA), the UK’s ad watchdog which usually manages to deal sensibly with barmy complaints, has made itself look silly by banning a Virgin Holidays poster called ‘rockstar’ showing four skinny troubadours in a jacuzzi filled with ...

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GSN boosts online network with CPMStar buy, AOL snaps up TechCrunch

The current deal frenzy we’re seeing in sectors from personal care to food appears to be spreading to the internet’s more valuable publishing assets. Game Show Network (GSN), owned by US cable firm Directv and Sony Pictures, has bought CPMStar, ...

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ITV on the back foot in attempt to defend Downton Abbey ad onslaught

ITV has taken a right hammering for its loading of prestige new period drama offering Downton Abbey with ads, online viewers apparently suffered more than mainstream viewers with seven extended ad breaks in a 90 minute programme. No important executive ...

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Does a 21 per cent share mean a win for Apple in the US mobile ads war?

It might well do as Apple has only been selling mobile ads since July and its iAd platform, currently on the latest iPhones and iPods, doesn’t debut on the best-selling iPad until November. Market researcher ICD reckons Apple will take ...

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