Media

Agencies cosy up to Google to drive online display ad growth

Well there’s no harm in that you might say, Google is, after all, the biggest online ad distributor and agencies need to maximise their clients’ money. But according to IT site TechCrunch the relationship often goes beyond cosy with agencies ...

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Sky and WCRS scruff up cricket pundit panel for Ashes series

The Ashes test series between England and Australia starts in Brisbane later today and UK pay-TV broadcaster Sky is obviously banking on a big payday, even if it means the loyal audience sitting up through the night. Sky has built ...

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Rupert Murdoch takes battle with Pearson into the schoolroom

He may be the most unpopular media mogul since the term was invented but Rupert Murdoch’s drive for (even more) world domination continues with the $360m acquisition of Wireless Generation, a US education software provider. The move follows hard on ...

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Is Today invitation to Katie Price an own goal for BBC brand?

Mark Thompson must be grinding his teeth this morning following the news broken by the Times that the Today programme is in talks with Katie Price, aka Jordan, about guest-editing an episode of the daily news and current affairs programme ...

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Five things you didn’t know about advertising agencies: 2000s (2)

In the 2000s agencies jumped through endless hoops to try to make themselves cool and trendy again; even to the point of decrying good ‘ole paid-for advertising on TV and in other above-the-line media in favour of anything digital and, ...

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Saatchis Jo’burg creates fictional Facebook character to highlight drug abuse

Saatchi & Saatchi Johannesburg has created a fake Facebook account detailing the effects of drug abuse, with the aim of highlighting the dangers of narcotics. Designed to raise awareness of the Chabad Addiction Rehabilitation Centre (CARE) in Johannesburg, a fictional ...

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WSJ’s Patience Wheatcroft becomes Tory Lady Wheatcroft – and quits

Not many people know this but Patience Wheatcroft, just ennobled as a Tory peer by PM David Cameron, was my first news editor at a now extinct property magazine called Estates Times. Patience was obviously destined for high things (although ...

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