Media

Sources at the Guardian newspaper say that, for the first time, canning the print edition and switching to a completely digital product is now being seriously discussed at the top levels of Guardian News & Media. Long-serving Guardian editor Alan ...

It seems to be business as usual at Carat (maybe better than usual) following its £3.2bn acquisition by Japan’s Dentsu as the media buyer has just won the $500m Macy’s account from WPP’s MEC. Post-merger many agencies run out of ...

He might be, Boserup (left) is joining GroupM (which oversees WPP’s four big media agencies) as global CEO GroupM Trading tasked with aligning trading activities in each of the agencies. Not just that, but he joins after 17 years at ...

Ah, the cynicism of the modern corporation. Remember all those years ago when Jo Moore, spin doctor to Stephen Byers, Department of Transport, Local Government and Regions secretary, emailed her boss those immortal words, referring to 9/11: “It’s now a ...

You have to feel for new BBC director-general George Entwistle – no, not that way – who has walked into the biggest minefield the corporation has faced since Andrew Gilligan’s carelessly-worded (but true) allegation about Tony Blair and Alastair Campbell’s ...

Leading independent search marketing agency Covario says spending on pay-per-click advertising (PPC) by its enterprise technology, consumer electronics, and retail clients was up about 33 per cent over the same period last year, and six per cent above the second ...

It’s not true that Britain’s ethnic minorities don’t spend, behave the same as whites and are too hard to target. So says the UK IPA’s latest report on ethnic diversity published today on which examines the rapidly expanding multicultural landscape ...