Why digital posters cost more to reach fewer people

Following our interview with Roy Jeans of Rapport about digital outdoor (among other things) we received the following piece from a correspondent we’ll call ‘disgruntledatoutdoor.’ It makes a contrary and interesting read. For many years luminaries of the outdoor advertising ...

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Facebook’s new Home TV campaign is a blooper

I really don’t get this ad for Facebook Home; from Wieden+Kennedy presumably. A guy gets on a plane, accesses FB Home and the characters on his Facebook page (who look like Ronald McDonald’s creepier cousins) take over the plane. Well, ...

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