Media

Trouble Maker, the new London agency that started life with the global Peroni account, has won Sports Direct’s social and paid social media business. Mike Ashley’s Sports Direct is the UK’s biggest sporting goods retailer. The agency’s remit includes social ...

Streaming services have driven the transformation of TV, with free-to-use ad-supported video on demand (AVOD) platforms playing a vital role in revolutionising the way TV inventory is produced, bought and sold. Even Amazon is looking to get in on the ...

History has shown that the media industry is more than capable of weathering a storm, writes JAA Media’s John Ayling. As we enter a new year – and a new lockdown in the UK – Its timely to revisit a ...

Is this an augury for 2021? As the business world struggles to get back to something like normal in the second wave of the pandemic, Sir Martin Sorrell’s S4 Capital is one of the first out of the blocks, announcing ...

Barclaycard has been totting up the winners and losers in UK consumer spending through 2020 – overall it’s down 7.1% on 2019 – with some interesting beneficiaries. But the bad news first (it’s 2020 after all) Restaurants were down 47% ...

What do we have to look forward to in 2021? Or, to rephrase, do we have anything to look forward to in 2021? Something we definitely aren’t looking forward to in 2021 is the passing of a generation of people ...

Is it time to do a review of 2020? Well we kind of did that with our multifarious Agencies of the Year and the dust still has to settle on this grimy old year. The end of year break will ...

It’s been a pretty terrible year for the world with Covid-19. Business in general has suffered hammer blows and advertising, marketing and media more than their fair share. MAA has had its downs too: we lost business partner and contributor ...

Ferrero has launched a Christmas campaign in Travel Retail stores across five European markets. The campaign is a result of winning $250k media space from Plexus Outdoor, the international planning & buying network, at the Moodie Davitt Travel & Retail ...