Finance

UK bed retailer Dreams has chosen Havas Media to handle its estimated £20m account. Dreams moves from Publicis-owned Starcom after a pitch involving network and independent agencies. Private equity-owned Dreams sells a dizzying 11,500 mattresses and bed bits a week. ...

Dentsu seems to be preparing to drop Aegis from its Dentsu Aegis Network, the media-focussed part of its empire outside Japan, comprising the Carat and Vizeum media buying operations and personalised marketing business Merkle. DAN was largely the creation of ...

Publicis Groupe CEO Arthur Sadoun has a problem. His long-awaited ‘Power of One’ transformation is still stuck in the garage it seems, as the French ad holding group reports second quarter organic growth of just 0.1 per cent, missing analysts’ ...

Publicis has taken another powder in North America, losing Ebay’s media account to WPP’s MediaCom in a closed pitch between the two holding companies. Mediacom already handled the $250m global business in Europe and Australia. Publicis CEO Arthur Sadoun today ...

Is Omnicom – which owns BBDO, TBWA, DDB and Omnicom Media Group among others – doing well or badly? Its shares fell three per cent yesterday when it reported a 3.6 per cent drop in second quarter revenue in Q2 ...

As Talon Outdoor’s AdTech platforms continue to develop at pace to reach tangible and scalable delivery, Josko Grljevic – Talon’s CTO – outlines the four-point plan that has delivered transformational and intuitive technology solutions. The job of a CTO (T=Transformation) ...

Marketing budgets seem to be blowing hot and cold at the same rate as Boris Johnson’s policy commitments. The Institute of Practitioners in Advertising’s latest Bellwether Report shows that growth in the first quarter (8.7 per cent) was only temporary, ...

Benjamin Franklin once said: “A place for everything and everything in its place.” In a world of micro-targeting something much bigger has to happen to build and maintain a brand’s position. Standing out from the competition has never been more ...

The agency holding companies are in full retreat in the mergers and acquisitions (M&A) stakes according to new figures from Results international and marketing consultancy R3. According to Results, while Publicis did the biggest deal in the first half of ...