Finance
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The Corner wins Asahi UK beer portfolio
Indie agency The Corner has won Asahi UK’s creative business following a competitive pitch. As well as Asahi Super Dry,…
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Halifax goes behind closed doors in latest NCA ‘It’s a people thing’ campaign
Halifax has been telling us “it’s a people thing” via New Commercial Arts for a couple of years and it’s…
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Leo Burnett and director Edgar Wright raise McDonald’s arches for the first time
McDonald’s advertising through Leo Burnett in the UK has been pretty seamless, presented as a British brand (without overdoing it.)…
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Ryan Reynolds on the ChatGPT “revolution”
A1 product ChatGPT has the ad business all-a-flutter with fears (hopes in some cases, like the CFO) that it will…
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M&C Saatchi joins New Year creative hire round
Some agencies at least are hiring although the turn of the year is traditionally the time when they clear the…
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Harbour Collective wins key workers discount scheme Network
Paul Hammersley’s Harbour, a collective of specialist agencies, has won Network, described as a discount scheme for key workers. Network…
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JWT’s Jeremy Bullmore: a 1960s intellectual at a key turning point for adland
Tributes are still rolling in for Jeremy Bullmore, former JWT creative director (in the days when big agencies had just…
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Online fashion giant Zalando moves media to Dentsu’s iProspect
Dentsu media agency iProspect has won online retailer Zalando’s global business, its second big win in a year after BMW.…
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A growing challenge for advertisers and agencies: matching the ads to the (iffy) product
If you’re an agency what do you do with a product or service that’s a complete lemon? (Not a DDB/VW…
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