Finance

WPP’s David, named after David Ogilvy, is one of the brightest stars in WPP’s somewhat troubled creative firmament, but the Miami-based agency has been hit by a big breakaway including some of the founders, to form indie agency Gut. But ...

Recent media forecasts from sources such as GroupM have forecast slow but continued growth in advertising expenditure in 2020. In these reports, out of home, and more specifically, digital out of home (DOOH), has been identified as one of the ...

One door opening when another closes has (nearly) always been the way in adland although one suspects there are quite a few people waiting for the next door to open as agencies – in the UK and US anyway – ...

Good luck to Ofcom’s Sharon White as she takes over as boss of the john Lewis Partnership when the owner of the eponymous department stores reports Christmas like for like sales down two per cent and dispenses with the service ...

Earlier this year Virgin Media took a truly data-driven approach to creative solutions, embodying the ‘unlimiting’ power of its services with a unique UK-wide campaign that physically broke out of more Out of Home frames than ever before. Virgin Media ...

Sir Martin Sorrell’s S4Capital has announced another “merger’ (its favoured term), this time with Mexico City’s award-winning Circus Marketing, described as a fully integrated digital agency. Circus, which also has an office in Spain, will be rolled into S4C’s content ...

At various times WPP, as have the other ad holding companies, has been accused of being a boys’ club but no more it seems. Mark Read’s new look empire has hired Cannes Can: Diversity Collective founder Adrianne Smith (below) as ...

Founders Frank Bryant and James Copley to assume Group COO and UK CEO roles. All part of the Talon group’s vision for a more agile service offering to drive client satisfaction and, ultimately, growth. Talon, the independent OOH agency, announces ...

Global Out of Home advertising is set to outstrip newspaper and magazine combined ad sales for the first time in 2020 according to new WPP’s GroupM. It expects Out of Home spending to reach $40.6bn in 2020, $4bn more than ...