Finance

M&C Saatchi rocked again as shares set for suspension

M&C Saatchi’s financial travails continue: now the quoted agency group’s shares are to be suspended after it missed a deadline to file its latest accounts following the discovery of an £11.6m accounting black hole last year. The agency has produced ...

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Poland’s 180heartbeats launches ambitious creative and tech London bid

Warsaw agency 180hearbeats, part of the German Jung von Matt network, is opening in London. Haven’t they been reading the UK news recently – or heard of Brexit? Leading this audacious venture is business development director Julia Konopka (left) who ...

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R/GA exodus is another sign of agency identity crisis

All agencies are cutting back in the pandemic, especially perhaps those owned by ad holding companies that have external shareholders to satisfy (who may be less forgiving by the end of the year if they don’t see a light at ...

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Boris and co. take Covid mixed messages to another level

Britain’s NHS did indeed launch its allegedly super duper track and trace app over the weekend – with a veritable advertising blitz – and, as we might have, expected it doesn’t work properly, not for everyone anyway. But the real ...

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Why Visual Marketing Strategies Matter For Your Business

In the current age of constant distractions and visual stimuli, no business can do effective marketing without adding visual strategies to the mix. With millions of businesses vying for people’s attention on every platform, one of the best ways to ...

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Marketing body Thinkbox claims commercial TV’s status rubs off on advertisers – and beats social

UK commercial TV marketing body Thinkbox has been looking into people’s attitudes to advertising and found (which won’t necessarily surprise you) that TV delivers the “strongest signals” across all categories and audiences with social media and video performing “significantly” worse. ...

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