PSA Peugeot Citroen is a company that could do with a bit of help just now, it’s just reported a record €5bn loss and, with 60 per cent of its cars sold in the EU, must be praying that the ...
Read More »Chinese regulators threaten Aegis/Dentsu deal
Will Dentsu’s £3.2bn takeover of Aegis ever actually happen? Dentsu has been telling us for months that it’s only a matter of time – time needed to win regulatory approval in China, where Dentsu is desperate to expand and sees ...
Read More »Omnicom’s OMG revealed as backer of new Eric Newnham out of home contender Talon
Which will put the cat among the pigeons in all sorts of places, not least Sir Martin Sorrell’s WPP which used to employ Eric Newnham (left), boss of new out of home contender Talon, as CEO of Kinetic. Talon, which ...
Read More »Mother London wins £10m Halfords
UK cycle and motor accessories retailer Halfords has appointed Mother to handle its account worth £10m or so. Halfords Group Commercial Director Paul McClenaghan says: “We have started on a journey to reposition Halfords as a provider of expert help ...
Read More »All change in Asia Pacific as number of creative and media account reviews doubles in 2012
2012 was the most active new business year in the last decade as measured by global marketing consultancy R3 and Campaign’s New Business Performance League, a monthly tracker of wins and losses across Asia Pacific. “In total, more than $655m ...
Read More »Why advertising experience saves clients huge amounts and time and money – whatever it costs
An issue a lot of advertising people confront today is that of monetising experience and expertise. If we have a heart problem and need surgery our instinct is to opt for the best man in the land and pay him ...
Read More »Eric Newnham, adman Robin Williams, the Super Bowl – and where are this year’s really good ads?
Former Kinetic boss has shaken up the out of home buying business no end by winning huge chunks of business for his UK indie Talon. Biggest client is Omnicom’s OMG; next big one might be one of Publicis Groupe’s Starcom ...
Read More »Now former Kinetic direct client specialist James Copley joins Eric Newnham’s Talon as number two
Former Kinetic chief operating officer James Copley (left) has rejoined his long-time colleague Eric Newnham at new outdoor media buying contender Talon. Copley will be managing partner, effectively number two to majority shareholder Newnham. At Kinetic Copley was noted for ...
Read More »Leading UK media shop the7stars set to join exodus to new outdoor contender Talon
Former Kinetic worldwide boss Eric Newnham (left) is shaking up the UK out of home buying industry in a way it hasn’t seen for years: now leading UK media independent the7stars is set to join the rush to Newnham’s new ...
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