Finance

Thee late Lord Thomson, who lost a packet when he owned The Times and Sunday Times in the UK, also owned Scottish Television, part of ITV. And he famously described commercial television in the UK as “a licence to print ...

MDC Partners, which describes itself as a ‘business transformation company’ these days, continues its high-wire act. Reading the small print of its accounts presentation for 2013 you can see that losses increased to $148.9m from $85.4m in 2012, blamed on ...

The world’s biggest ad war is between Samsung and Apple and Samsung agency 72andSunny has produced a new campaign in the US that uses an Apple-style approach to lambast its rival (remember Apple’s series of ads knocking Microsoft?) Samsung is ...

No-one could accuse Facebook of either sitting on its mountain of cash or failing to respond to fears that its core social network is losing its appeal to young people as their aunts and uncles populate its pages. Mark Zuckerberg’s ...

What on earth is Interpublic (IPG), which owns McCann, Draftfcb (or is it just FCB?), media agencies UM and Initiative and a gaggle of PR companies, going to do about Europe? It quietly announced last week that it’s to take ...

Ian Maynard, head of marketing and business development director of London-based creative and production specialists network, examines the way clients are changing their agency line-ups to ensure faster and more efficient support services on high-volume accounts.   One thing that ...

Nomads, the creative agency that seems to have sprung fully-formed from the debris of Strawberry Frog in Amsterdam plus a merger with MediaCatalyst, has hired former Procter & Gamble marketing manager and digital expert Luigi Matrone (left) as its first ...

Simon Francis, CEO of integrated marketing company Flock Associates, suggests some ways that clients and agencies can build true love into what are often fraught and short-term relationships.     The quality of the relationship between marketing and procurement clients ...

Those WPP teams are everywhere and now there’s a new kid on the block – Team Unilever Shopper – in the US. Unilever has signed a deal with the WPP to create an “aggregated customised approach to shopper marketing in ...