Finance

Chris Hogg of Lotame: less is more – why minimising data is the way to stay ahead

The general public is more educated and aware than ever before about data privacy. The combination of data legislation like the EU’s GDPR or Virginia’s recently-passed CDPA, and the industry’s advocacy has helped with this education, but regularly these discussions ...

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Clear Channel Europe in the OOH shop window

Major Out of Home media owner Clear Channel has put its European business in the shop window, a move that will interest European media giants including JC Decaux and Global plus the usual line-up of private equity companies. Outgoing CEO ...

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Does Google need a new approach to ‘goodvertising?’

It’s been a somewhat trying year – you may have noticed – and when there’s trouble, there’s search as Google reminds us in this end-of-year round-up. 45 million views on its own YouTube channel so the point has been made ...

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Peloton plays catch up with Mr Big comeback

Carrie’s Mr Big popped his clogs by overdoing the Peloton as the venerable hit show returned to TV: not good for Peloton which is suffering a dramatic drop in sales as people return to gyms. So Peloton brought him back ...

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New Commercial Arts’ Ian Heartfield picks his Ad of the Year

Ad of the Year. Normally when people like me say it wasn’t a vintage year for ads, it’s because we’re making a point about the decline of great ideas and great craft, when in reality it’s just the fact that ...

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Manning Gottlieb set to retain £200m UK government media

Omnicom’s Manning Gottlieb OMD is expected to retain the UK government’s media account – via a team dubbed OmniGov, not the happiest moniker with the current Covid mutant running rampant – in a four year deal. Government ad expenditure has ...

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Some funny Christmas business in the Comcast empire

We were going to show you Sky’s in-house Christmas effort – quite interesting although wasn’t entirely sure whast the point was, but, as you can see, it’s been blocked by NBC Universal on copyright grounds. The ad features (featured?) personnel ...

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WPP’s GroupM strikes voice deal with Say It Now

We’ve had ecommerce, now it’s v-commerce or voice commerce as advertisers prepare to take orders and payments over the wireless – well maybe not the wireless. WPP’s giant GroupM media buying group has confirmed a deal with London-based Say It ...

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Publicis invites staff to work their world – anywhere

Where would you like to go next year? Publicis, via its in-house comms system Marcel, is offering everyone the chance to work anywhere in the world for up to six weeks next year. Subject to health and safety, of which ...

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