Finance

Former Future Publishing boss Stevie Spring joins Peter Scott’s Engine Group

Stevie Spring, who was ousted as CEO of Future Publishing last October, is joining ambitious UK marcoms contender Engine Group as a non-executive director. Also joining in the same role is John Bernbach, president of Engine’s US holding company (and ...

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WPP buys UK digital agency Fortune Cookie

WPP’s Sir Martin Sorrell shows no sign of losing his appetite for digital acquisitions even after shelling out $540m for digital giant AKQA. The company has just completed a deal to buy a majority stake in the UK digital agency ...

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How can General Motors sponsor Manchester United and Liverpool?

It may have escaped the attention of General Motors executives (whose ranks now don’t include former CMO Joel Ewanick) but Manchester United and Liverpool are the two deadliest rivals in English football. Yet the company is proposing to sponsor both ...

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General Motors dumps high profile global marketing boss Joel Ewanick

Well, well, the world’s most famous marketer, General Motors global CMO Joel Ewanick (left), instigator of the Commonwealth agency for Chevrolet and the decision to award all the company’s $3bn global media budget to Carat, has ‘resigned.’ Not that he ...

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