So far so good it seems for MDC Partners, which has parted with founder and CEO Miles Nadal who’s being investigated by the Us SEC for various alleged misdemeanours. Nadal has agreed to pay back the company a further $12.7m ...
Read More »WPP report shows US clients slashing adspend
George ‘Adscam’ Parker kindly alerts me to some of the goodies in WPP’s current annual report (George doesn’t see them as goodies), in particular this interesting table from WPP’s Kantar Media showing the top 20 US advertisers busily cutting expenditure, ...
Read More »Express and Mirror consider extraordinary tie-up
To anyone who can remember the high old days of Fleet Street, when the nation’s hacks proudly strutted their stuff, although not necessarily in the straightest of lines, the notion of the Express and Mirror getting together seems downright preposterous. ...
Read More »Why MDC Partners is the most interesting – and riskiest – game in town
MDC Partners, now without founder and CEO Miles Nadal as he battles US government charges over his expenses, reports its half yearly numbers on August 6. Some analysts say the company will be better off without Nadal – it will ...
Read More »Struggling P&G slashes $300m from agency costs
Consumer goods giant Procter & Gamble – the world’s biggest advertiser but currently bedevilled by flat sales and profits – is making its extensive agency line-up take the hit as it moves more money from agency fees into bigger media ...
Read More »Facebook now main rival to Google in mobile ads
Facebook made about three quarters of its $3.82bn second quarter ad revenue from mobile, according to CEO Mark Zuckerberg, up from $2.8bn. Zuckerberg (left) is promising more of the same as Facebook’s still growing user base – now about 1.5bn ...
Read More »Poser as WPP emerges as minor partner in Chime deal
Some time today Chime Communications – the quoted British marcoms group that owns agency VCCP and a gaggle of sports marketing businesses under the CSM banner – should announce that it’s agreed to a takeover from big media and sports ...
Read More »Steady as she goes at P&G with new CEO Taylor – but is the company actually going anywhere?
Procter & Gamble, still the world’s biggest advertiser with a spend of $9bn and $500m of agency fees (which it’s not very happy about) has a new broom in charge – or half a broom anyway. 15-year company veteran David ...
Read More »How sticking with CHI paid off for Travelodge
One of the supposed truths about advertising is that repitches – defending your agency’s account against the blandishments of rivals – aren’t worth it. If a client is looking around, for whatever reason, then your time’s up. Why waste time ...
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