Finance

WPP’s Sir Martin Sorrell is continuing his merry acquisition spree, this time buying digital agency Quirk which has an office in London and four in South Africa. Quirk’s revenues are about £8m (so reasonably substantial) and it employs 200 people ...

Most search analysts know of Baidu as “the Google of China” and associate the same importance with Baidu that Google has in the US. This equivocation is understandable since it is easier to relate the unfamiliar to the familiar, but ...

It’s an ill wind that blows nobody any good, as they say, and the stuttering (possibly faltering) Omnicom/Publicis merger appears to have benefited the wallets of a number of top WPP media executives. When the plan to merge Omnicom and ...

***More from the wonderful world of adland and its parallel universe of ridiculous pay awards: WPP boss Sir Martin Sorrell trousered £29.8m in 2013, despite having his base pay reduced after shareholders moaned quite loudly about his previous pay packet. ...

Lean Mean Fighting Machine, one of more annoying agency names in the UK, is no more – the digital agency, founded in 2004, has sold to M&C Saatchi. LMFM’s clients include Unilever, De Beers and Land Rover. The founders – ...

Microsoft has finished its global creative and media review a bit earlier than expected, appointing Interpublic agencies headed by McCann to handle the creative across its numerous product lines and Aegis (now part of Dentsu/Aegis) to handle its global media ...

The world’s biggest advertisers have been slow to introduce performance-related pay for agencies (although over a third say they are still planning to) with nearly half sticking to time-based remuneration. Procurement departments are taking over from marketers as the arbiters ...

Self-congratulation has always been something the advertising industry does exceptionally well. Whether it’s pinning a company’s turnaround on your Super Bowl spot or breathlessly touting your turn on the agency-of-the-year lists, our arms are often sore from patting ourselves on ...

Ian Maynard (left), head of marketing and business development director of London-based creative and production specialist network, says that, in a multi-agency world, client trust rather than micro-management is the best way to create harmonious and effective client/agency relationships.   ...