Finance

Blow for Interpublic as Craftworks production boss Fred Schuster goes it alone with new hybrid agency Fred&Co

The production agency/support agency business, currently dominated by TAG, just got a bit more interesting with the decision by Fred Schuster (left) to quit as CEO of Interpublic’s recently-established in-house operation Craftworks to start his own business, Fred&Co. Schuster, who’ll ...

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Spend half an hour at MIPTV with Maurice Levy

As soon as the sun comes out so do the awards/endless talk fests – Cannes isn’t that far away now, of course. Last week we had Adweek Europe in London and now it’s turn of MIPTV, another excuse to leg ...

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Festival of Media top gongs go to Starcom and UM – but do media awards translate into business success?

Media Awards are funny things; effectiveness awards under another name. So a lot depends on the submission of skilful entries. But the recent Festival of Global Media Awards (held in Rome) seems to be pretty highly-regarded; among clients anyway judging ...

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New IPA report says marketers are failing to respond to needs of UK’s rapidly-growing ethnic population.

Blimey, don’t tell UKIP’s Nigel Farage about this. Britain’s ethnic ‘minorities’ are growing so rapidly that they won’t be that minor in years to come and – according to a new report from the IPA – it’s time advertisers woke ...

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Burger King changes tack again – now it’s going global

Here’s a big opportunity for an agency with more optimism than sense – Burger King is hunting a global ad agency. Burger King has had more agency reshuffles than it has items on its menu recently. The private-equity owned perennial ...

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More strife at Tesco leaves CEO Clarke out on his own

It really doesn’t get any better at Tesco – the supermarket giant is set to reveal another whopping fall in profits on April 16 (ten per cent is the consensus) and now finance director Laurie McIlwee is falling on his ...

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