Finance

Who’d want to be Cadillac’s creative agency?

General Motors wants to make Cadillac a big global luxury car brand so it’s dumping Lowe Campbell-Ewald (and its 500 employees in Detroit) and moving to Publicis Worldwide. Because Publicis is good at luxury brands it seems, although packaging Cadillac ...

Read More »

Dentsu Aegis snaps up social media agency Tempero

Dentsu Aegis Network has bought Tempero, a UK-based social media management agency. Tempero’s business will become the European arm of ICUC – Dentsu Aegis Network’s existing social media agency. Founded in 2003, Tempero is a full-service social media management agency ...

Read More »

Maxus hires Oliver Cassel as ‘biddable media’ head

Media has become a strange old (new) business in the digital age – it’s certainly no longer a matter of a few drinks at lunchtime and then a shouting match with a rep from the Daily Express who finds your ...

Read More »

Paul Marsden of Syzygy: the future is already here – but today’s digital innovators are in China

The recent record-breaking IPO of Hangzhou-headquartered Alibaba marked a seismic shift taking place in the evolution of the internet and digital business. Alibaba, already the undisputed king of e-commerce, handling more sales than Amazon and eBay combined, is now the ...

Read More »

John Hegarty sets up The Garage for start-up companies

Nice to see that Sir John Hegarty is doing something useful in the UK (as opposed to buying another vineyard in France) with his share of the proceeds of BBH’s sale to Publicis Groupe. Hegarty is launching incubator outfit The ...

Read More »

Cheil Worldwide snaps up integrated agency Iris

South Korea-based marcoms company Cheil Worldwide has bought a stake in global integrated agency Iris, with an option to move to full ownership over the next five years. Cheil, which began life in 1973 as Samsung’s in-house agency, employs over ...

Read More »