Peter Scott’s new venture Be Heard is up and running with MMT Digital buy

Entrepreneurs don’t come much more serial than former Engine boss Peter Scott and now his current venture, AIM-listed Be Heard, is about to make its second acquisition: website and apps design agency MMT Digital. Scott is paying £5m up front ...

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ID Comms’ David Indo and Alex Morse: the big vision for Publicis Media, Nielsen/Pointlogic and WPP’s results

On this week’s #MediaSnack, David Indo is joined by ID Comms Global Head of Performance Alex Morse to discuss CEO Steve King’s vision for Publicis Groupe’s media brands. The structure is nothing revolutionary and might be accused of being cautious ...

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Does WPP’s Sorrell rue his Don Draper soundbite?

A soundbite can sometimes bite you back and WPP boss Sir Martin Sorrell is more fond of them than most. Way back we had his “bath-shaped recession” (bumping along the bottom before a belated recovery) then “grey swans” (his version ...

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