Finance

Debenhams sets out to find a new agency

Debenhams has departed JWT after eight years and shortlisted Karmarama, Mcgarrybowen, Mother and Mary Portas’ retail specialist Portas. Eight years isn’t a bad run at such a retailer; Debenhams always seems in danger of joining other high street casualties but ...

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Buzzman takes Burger King for a pregnancy scan

It’s usually worth noting the latest to emerge from Paris agency Buzzman (typically it’s bonkers) and here’s another for Burger King, launching a promotion that lets you buy a Burger King burger for two euros – only you don’t know ...

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WPP’s new ‘Team Campari’ wins Italian drinks giant

Gruppo Campari has appointed a team from WPP agencies – ‘Team Campari’ – to work on its portfolio of over 50 brands including Aperol, Appleton Estate, Campari, SKYY, Wild Turkey and Grand Marnier. The agreement means that Gruppo Campari has ...

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Publicis.Sapient teams with Capgemini to win McDonald’s transformation task

Publicis Groupe has won another significant slice of business from McDonald’s following the appointment of Leo Burnett London to handle its FIFA World Cup sponsorship and new McDelivery service globally. Consultancy Publicis.Sapient has teamed with French-based giant Capgemini to form ...

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Forsman & Bodenfors and Crispin Porter move closer to MDC merger

Life’s never dull at Crispin Porter+Bogusky, or, indeed, its owner MDC Partners and now the agency, once the highest profile creative shop in the US, is setting out on a new adventure: appointing Forsman & Bodenfors’ long-serving CEO Erik Sollenberg ...

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