Finance

The spate of global media reviews is an unfolding nightmare for Publcis Groupe’s media agencies, especially its main US player Starcom Mediavest. With between $20-30bn of global media up for review Starcom is defending all or a slice of many ...

If you’re thinking of selling your agency or looking for investment, perhaps the most important thing to understand is that not all buyers are created equal. It’s no longer the case that only a few global networks might be interested ...

The world is awash with big media reviews – a dozen or so are taking place at the moment including the likes of Coca-Cola, P&G and Unilever (although theirs is seemingly endless – by the time it’s concluded the participants ...

It’s a truism to say that advertising has changed dramatically in recent years – the interesting thing is that, by and large, agencies have not. Yes, they do different things but the eco-system is broadly the same: holding companies; the ...

Transport for London’s lucrative bus shelter and street furniture out of home advertising contract is believed to have been wrested from incumbent Clear Channel by French OOH giant JC Decaux. The business, which TFL values at more than £400m for ...

*Leo Burnett in the States has lost Special K in the US to JWT, which will please people at WPP Towers in London’s Mayfair, already gung-ho following a triumphant WPP performance at Cannes. Kellogg’s’ Special K is one of those ...

Yes that does sound a bit like the fabled Telegraph headline: “fog in the Channel Europe cut off,” or some such. Anyway WPP, the world’s biggest marcoms company which operates in over 100 countries, is adding another in Cuba. Cuba, ...

Is this a sign of more merger mania at Publicis Groupe (the giant French marcoms company has been busy shunting its digital media operations into big units over the past year)? Publicis Worldwide president Arthur Sadoun (below) is becoming the ...

Here’s Johnny (Hornby) again, our investigative reporter ‘on the rocks’ at Cannes. Here he is asking boss Sir Martin Sorrell, Unilever CMO Keith Weed, someone big at Google and others about the programmatic media buying ‘black hole.’ 40 per cent ...