I came late to Bob Hoffman, the Ad Contrarian. He writes very well in a no-bullshit New York accent, though I believe he now lives in California. His dismantling of the digital hype is not the railing of an old ...
Read More »Tom Denford and David Indo from ID Comms: WPP’s Q2 results are the new normal
On this week’s #MediaSnack Tom and David look at the second quarter results published by the big marketing services groups over the summer and consider the causes and implications of the poor performance. They ask if the downturn is a ...
Read More »Hegarty bounces back with Camden Town Brewery TV debut
Sir John Hegarty of BBH fame is back in the saddle, this time through his “incubator” outfit The Garage Soho. Hegarty is behind this new campaign – ‘Raise Hells’ – for Camden Town Brewery (it makes Camden Hell lager) in ...
Read More »Adam&eveDDB: Marmite and the £110m money mountain
Whether or not something is “Marmite” has entered the language – you love it or hate it – thanks to a campaign from DDB London some years back. Now new incarnation adam&eveDDB has produced one of the stunts of the ...
Read More »Mirror closes in on Desmond’s Express titles
Trinity Mirror CEO Simon Fox is a brave man. Now he’s on the brink of buying Richard Desmond’s Northern & Shell publishing empire, publisher of the Express newspapers and OK! magazine, for a top price of £135m. Desmond bought the ...
Read More »Scandal-hit Bell Pottinger faces final reckoning
Bell Pottinger, the big london PR firm torpedoed by its leading role in the Gupta/Oakbay Capital scandal in South Africa, will go out of business next week unless a last minute buyer is found. Its successful Asian business says it ...
Read More »Tom Poynter of Southpaw: how knackered CEOs can survive adland’s permanent revolution
Company CEOs rarely receive a good press. The UK government recently announced a new governance code that will require listed companies to publish the pay gap between their chief executive and the average British worker. A response to the howls ...
Read More »Why does WPP want to invest in a podcast company?
WPP bought a stake in New York podcast firm Gimlet for £3.8m the other day (clients include Google, Ford and ebay), as it does. But the Evening Standard’s This Is Money helpfully reminds us that this is WPP boss Sir ...
Read More »Accenture Interactive gets physical with Matter product design acquisition
Accenture’s acquisition spree continues,now it’s buying Matter, a San Francisco based firm that specialises in product design. Matter will be combined with Accenture’s design operation Fjord. Recent Accenture marcoms buys include Wire Stone, The Monkeys, Kunstmaan, Karmarama, SinnerSchrader and IMJ. ...
Read More »