Finance
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Gravity-defying Mother is Ad Age’s top International Agency
UK-based agency Mother has been voted Ad Age’s International Agency of the Year for the second time in three years,…
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Publicis wins two media accounts, chairman Levy signs up for another four years
Publicis Groupe keeps winning business. One of its media agencies Starcom has won online marketplace Vinted while umbrella operation Publicis…
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Songtradr buys MassiveMusic in global B2B music deal
The music industry is undergoing all sorts of upheavals in the digital era – Spotify’s founder is even trying to…
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Adscam’s George Parker: new-style advertising, same old identity crisis
Advertising’s been berry, berry good to me. Having worked for virtually every ad agency in Christendom on both sides of…
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Post-pandemic creativity: ITV’s Veg Power, France TV Sport/Olympics and Shelter
ITV is back, trying to tempt kids to eat their veggies by declaring war on them. From adam&eveDDB. While MullenLowe…
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Ad holding companies are recovering strongly – but they need to get their priorities right
Is the worst over for the ad holding companies? Their obituary is written regularly (almost daily in the early stages…
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Post-pandemic tech wars: veteran Pinterest from Droga5, booming upstart TikTok
There are so many online “platforms” out there that, sooner or later, they’re going to need to take to branding…
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