Creative
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Guinness embarks on pointless multi-agency pitch when all the evidence shows that BBDO can do the job
Guinness global strategy and communications director Grainne Wafer says the Diageo-owned brand is looking for a new global agency. “To…
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RB signs up creative hotshots Droga5 and W+K
This should be interesting – RB (Reckitt Benckiser as was) has hired creative hotshots Droga5 in New York and Wieden+Kennedy…
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BBDO New York’s online blockbuster for GE
BBDO New York is running a blockbuster corporate campaign online for GE, the one-time General Electric company that has morphed…
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Are they Mad Men or what? It’s not just the guys..
Here, courtesy of Adweek, are some of the highlights of the latest Mad Men. Don has a threesome with Megan…
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Jam hires Hardisty from Mother to plug creative gap
Engine Group agency Jam has hired Matt Hardisty (left) from Mother as a partner, overseeing its creative output. Jam is…
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Taylor’s takes a new/old approach to coffee marketing
This is rather brave of Taylor’s of Harrogate and agency Beattie McGuinness Bungay (or BMB as it’s now known), an…
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Heineken’s world morphs into ‘Open Your City’
You know where you are with Heineken: it runs a global campaign by taking its characters around the world –…
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Dixons/Carphone merger may set AMV against CHI
It would be interesting to know how much Dixons’ and Carphone Warehouse’s respective agencies – AMV/BBDO and CHI & Partners…
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Lloyds takes the Groucho Marx approach to banking
Most agencies would die for a big bank account (that’s a big bank ad account) and then, if they land…
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