A new client usually means an agency review and new boss of Nestle USA, Brit Paul Grimwood (left), is no exception. Nestle USA has announced a wide-ranging review of its $800m or so ad budget, starting with media currently handled ...
Read More »Are the John Lewis snowmen actually white British consumers in disguise?
I’m beginning to wonder if there is an unspoken conspiracy at large across the nation. It’s to do with a very tricky topic of political correctness, specifically regarding race, that we all suppress out of fear of being castigated as ...
Read More »New WPP Lincoln agency Hudson Rouge invites customers to write its ads – crazy or what?
It’s been a trend for a while of course – Pepsico’s Doritos has been crowd-sourcing ideas for its Super Bowl ads for a while now. But savoury snacks are one thing, buying a car that costs about the same as ...
Read More »New Branson-backed documentary on UN drug war breaks the distribution mould with YouTube launch
Independent production company Sundog Pictures is launching its new feature documentary Breaking the Taboo online, replacing the traditional theatrical window with a global launch on YouTube. Breaking the Taboo uncovers the UN-sanctioned war on drugs, charting its origins and its ...
Read More »Agencies roll their sleeves up for some extra Christmas homework as $700m Honda reviews
Those agencies without a big car account will be preparing to work overtime at Christmas as Honda reviews its $500m Honda and near-$200m Acura accounts in the US. Both accounts have been with indie agency RPA since 1986 and it ...
Read More »DDB’s Christmas ad for Harvey Nichols is non-vintage but still shows an agency on the up
Fancy London emporium Harvey Nichols has created quite a stir with its advertising through DDB (or Adam&Eve/DDB as it is now) and its new Christmas opus, ‘The Dress,’ isn’t bad. It’s that fear that all girls seem to have (should ...
Read More »Come on Clearcast, you’re wrong to ban Sodastream ad – how can you denigrate a glass bottle?
Whatever are the people at Sodastream complaining about? Having their ad pulled from television – in this case by the donkeys at the TV advertising clearing house Clearcast – is a gift. It’s the sort of thing Rupert Howell and ...
Read More »UK ad copy body Clearcast sticks by baffling decision to ban Bogusky SodaStream ad
Silly old Clearcast, the media owner-owned body that clears and prepares commercials for transmission in the UK, is sticking by its highly controversial decision to ban SodaStream’s ad knocking the (alleged) excesses of the soft drinks industry. SodaStream’s appeal against ...
Read More »McCann takes on production specialists with Craft
McCann Worldgroup is taking on the independent production giants like Williams Lea-owned Tag with a big production arm of its own, Craft. Interpublic-owned Craft says it is happy to work with other agencies and creative companies but has no plans ...
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