Creative

Save the nation, ban Richmond sausages campaign says DLKW’s Shute

Or that’s what Dan Shute, author of the AdLand Suit blog seems to want anyway. And Dan has a point, Richmond sausages from Ireland’s Kerry Foods are surely one of the nastiest products ever made. Claiming to be an ancient ...

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Cadbury’s ostrich takes to the skies courtesy of Saatchi Johannesburg

There’s no holding back Cadbury (Kraft or no Kraft) and its Glass and a Half production team at Saatchi & Saatchi. Its latest opus comes all the way from Saatchi Johannesburg and features an intrepid ostrich taking to the air ...

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Is Asda in a sales trough?

More problems for Asda today as it reports a 0.4 per cent drop in like for like sales for the second quarter, the second period its sales have dropped. Add to that Kantar Worldpanel’s figures which show a slump in ...

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Fosters to put British comedy shows online

Lager brand Fosters is to make a bold move into branded entertainment by reviving a series of classic British comedies and broadcasting them online through its website. It’s a dangerous initiative but probably a good idea for the Australian brand ...

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Who needs ad agencies? Unilever goes it alone with Peperami commercial

Unilever in the UK has chosen to use so-called ‘crowd-sourcing’ for its new commercial for the Peperami snack brand, putting the brief out to open competition and choosing a script by ad execs Kevin Baldwin and Rowland Davies. Baldwin and ...

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Philips reviews $100m digital account at Tribal DDB

It’s getting to be a trend, win a big award for your creative work and the client promptly reviews the account. Dutch electronics giant Philips was no doubt delighted to pick up this year’s film Grand Prix at Cannes for ...

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Amazon, Tesco and M & S top email table

The most popular companies to email consumers are Amazon, Tesco and Marks and Spencer, according to new research. More than a quarter of the survey said they would most like to receive emails from these companies. Apparently they score the ...

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Heineken’s Dutch ‘walk-in fridge’ viral set for UK TV

Heineken’s famous ‘walk-in fridge’ viral (2.5m hits on YouTube) is set to become a UK TV ad, a further sign of the increasingly symbiotic relationship between the web and paid-for media. Web virals have become a neat new way not ...

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