Creative
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Exclusive: MullenLowe CEO Alex Leikikh on his plans for Interpublic’s new network
DLKW Lowe in London is rebranding to MullenLowe following the formation of Interpublic’s newest global agency network from two agencies…
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Gravity Road pulls a Christmas cracker for Three
Here’s a stroke of genius for Three’s #makeitright campaign, life seen from a baby’s/child’s point of view – which chiefly…
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Here’s how 2015 was for Facebook
Facebook’s a big global player in everything these days so it’s appropriate, in a way, that it gives us its…
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M&C Saatchi begins renewal process with choice of Burnett’s Justin Tindall as creative chief
A couple of weeks ago we wrote that M&C Saatchi had got itself into a fine old muddle following the…
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McDonald’s denies its own ‘secret recipe challenge’
Well who’d have thought it? McDonald’s laughing at itself. But that’s what it’s doing here in this ‘secret secret menu…
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Best ads of 2015: Joint for Amazon Prime, Grey Germany and ‘Lovely Skirt’ for Lenor
Apparently online retailers socked it to their bricks and mortar rivals in the UK this ‘Black Friday’ (black weekend actually).…
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Giles Keeble: why agency house styles, names and keeping the best of the old with the new all matter
I’d like to end my musings for 2015 with three separate thoughts. 1. In his piece on Agency of the…
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Mercedes’ new fashion campaign flounders in latex
We’ve heard about Apple becoming a fashion brand but Mercedes? Anyway here’s its ‘fashion film autumn/winter 2016’ presenting us with…
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Best ads of 2015: eis.de from Jung von Matt, Angry Birds from Wieden+Kennedy
We don’t habitually associate Germany and Germans with fun (why ever not?) but German agency Jung von Matt can raise…
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