Well there’s probably a bit more to it than this but Wieden+Kennedy London boss Neil Christie took the trouble of posting this Thunderbirds-themed mini-mini opus on YouTube on behalf of his new £110m client Tesco. It also ran in Homeland ...
Read More »W+K London takes the macho approach in first campaign for Brown-Forman’s Maximus vodka
Whatever happened to metrosexuals? The current flavour of the year in London’s adland is macho ‘manliness,’ we saw it last week with M&C Saatchi’s campaign for HP Sauce and now Wieden+Kennedy London has enlisted it in its debut campaign for ...
Read More »DDB targets China’s ‘senior rebels’ for VW Beetle
China has lots of old people (and lots of people all ages of course) so it’s a reasonable if unconventional tactic to target these senior citizens or ‘senior rebels’ as this new ad from DDB Guon China for Volkswagen sets ...
Read More »IKEA tries subversive as kids take over the house
On the face of it this online film (by Mother presumably) for IKEA is good wholesome stuff, a bunch of kids having a party with some rather large toys. But the toys have a slightly sinister air and the final ...
Read More »HSBC and Pfizer review global ad agency deals
Giant global bank HSBC has announced it’s reviewing its global ad account worth about $1bn at WPP’s JWT and media buyer GroupM while pharma giant Pfizer has said it’s dumping Interpublic and concentrating its work into WPP, Omnicom and Publicis ...
Read More »Google hammered by triple whammy of rising costs, falling prices and big losses at Motorola
Google’s shares were suspended on the New York Nasdaq exchange when the company’s third quarter figures were released early, due to a printing cock-up apparently. The share price had fallen by nearly ten per cent per cent as the Q3 ...
Read More »Microsoft unveils new ‘no agency’ Surface campaign
All Microsoft is saying is that this launch ad for its new Surface iPad rival is directed by John Chu (presumably he wouldn’t do it without a credit). And that it’s nothing to do with Crispin Porter which is supposed ...
Read More »Arnold Worldwide lures Paul Stechschulte from Pereira O’Dell and Craig Miller from VCCP
Arnold Worldwide has poached Paul Stechschulte from San Francisco’s Pereira & O’Dell to be ECD of Arnold Amsterdam and creative lead on its Volvo account. Stechschulte has also been a creative director at Goodby Silverstein and worked at Wieden+Kennedy and ...
Read More »Canal Digital and Try/Apt head for awards success
Well this is the woman you don’t want to meet, a mere (innocent) brush and she’s pregnant. There are loads of weird ads emerging from Scandiwegia (and some of their exiles are taking over big agencies like McCann). And this ...
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