Creative
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Volvo promises a safer 2020 in new F&B campaign
Sweden’s Forsman & Bodenfors now has the global Volvo brief (even though the company’s now owned by the Chinese) and…
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Guinness stretches a point in online back-up campaign to Hammond’s ‘Intolerant Champion’
Guinness is backing up its recent campaign featuring American music pioneer John Hammond with a number of online films from…
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David Patton of Grey EMEA on crises, ‘Brexit,’ the need for strong agency brands and those famous Sony balls
David Patton is CEO of Grey EMEA, managing 2000 people in 27 countries across the region and focussing on building…
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Arla’s ‘Best of Both’ takes the fight to supermarkets in Wieden+Kennedy launch campaign
We’re always hearing about the dire fortunes prevailing in the milk industry – supermarkets grinding down prices, supermarkets grinding… –…
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Havas owner Bolloré and Far Cry Primal maker Ubisoft gear up for their own gaming fight
The latest in Ubisoft’s Far Cry game series is Far Cry Primal, set back in the Stone Age and great…
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Maxus CEO Baughan leads calls for equal gender pay
Should we be concerned about the so-called ‘gender pay gap’ and the UK government’s new plans to publish league tables…
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Unilever’s Becel mines the emotions in new Mullen Lowe ‘Baking With Heart’ online series
We’re all bake off barmy these days following the worldwide success of the hit BBC show but Unilever brand Becel…
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Matt Williams: why agencies need to abandon the transfer market and grow their own talent
One of the agencies I’ve always admired is Albion. It’s a bit more interesting than your traditional advertising shop. A…
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Sky launches “fluid viewing” Sky Q with blockbuster campaign from Brothers and Sisters
Sky is launching Sky Q, which enables what it calls “fluid viewing,” the ability to connect various wireless devices so…
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