Creative

Now Publicis Groupe snaps up $1bn Sprint media from WPP’s Mindshare

Publicis Groupe boss Maurice Levy may still be waiting to see if General Motors’ Joel Ewanick dumps his company from GM’s $3bn global media account but another high profile client, Sprint’s Bill Malloy (pictured), is doing his best to soften ...

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Wieden+Kennedy London aims new Lurpak Lightest squarely at foodies

Wieden+Kennedy London has unveiled its first work for Denmark’s Arla Foods’ with this campaign, “Be wonderful and wise,’ for new brand Lurpak Lightest Spreadable. It’s by way of Marks & Spencer ‘food porn’ with a gritty Honda-style voiceover, making the ...

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Y&R Amsterdam puts down awards marker with ‘Smart Thief’ ad for LG

It must be something they take with their coffee in Amsterdam (yes, we know) as the place is turning out clever ads from addresses all over the city, not just Wieden+Kennedy and 180. ‘Smart Thief’ for LG’s super-slim TVs emanates ...

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Gocompare reviews noisy ads as Moneysupermarket cranks up the volume with Mother

Price comparison website Gocompare.com is reviewing its £28m creative account according to Campaign, something we predicted it might do back in September when it moved its media account to Carat. Not before time either as the amount of nasty, invasive ...

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