Creative

Saatchi still ahead in boosting young creators but now brands are joining the search for talent

The 22nd Saatchi & Saatchi New Directors’ Showcase took place on Thursday morning, with this year’s ‘Meet Your Creator’ theme striking a particular chord, in literal terms with a spectacular musical intro, complete with flying computer-controlled choreographed Quadrotors. But also ...

Read More »

‘Unofficial’ Rolex effort tops UK poll of most engaging Facebook pages

An unofficial Rolex page has topped the charts in the second quarterly Facebook Engagement Index (FEI). The page devoted to the luxury watch manufacturer was followed by Thomas Cook, Warburtons and Bosch in an analysis of the top 250 super ...

Read More »

Bill Clinton says he’s a fan of Grey’s DirecTV ad

Former US president Bill Clinton was speaking in Cannes yesterday and, in the process, let slip his favourite ad, this one from Grey New York encouraging TV viewers to swtich from cable to satellite TV provider DirecTV. He likes its ...

Read More »

Chrysler’s now ‘Imported from Gotham City’ in new Batman film tie-up

Wieden+Kennedy Portland’s oeuvre for Chrysler is pretty dark (rousing, but dark) so it fits pretty well with the dark knight himself, Batman. Chrysler is tying up with the caped crusader (that’s enough Batman synonyms – ed) in his latest film, ...

Read More »

WPP sends in the Cavalry for new client Coors

WPP has unveiled its new agency – called Cavalry – set up specifically to handle new Client Coors. The agency will be based in Chicago and, initially at least, work solely on digital and traditional advertising for $170m Coors and ...

Read More »

Saatchi & Saatchi reveals tomorrow’s star directors

Now 22 years old, the Saatchi & Saatchi New Directors’ Showcase remains one of the highlights of the Cannes International Festival of creativity, unveiled today. The theme for this year’s presentation is ‘Meet Your Creator.’ To find the featured directors, ...

Read More »