Creative

Strategy chiefs head exodus from AMV BBDO

AMV BBDO’s long-serving joint strategy heads Craig Mawdsley and Bridget Angear have fallen on their swords as the agency retrenches after a string of account losses, replaced by Tom White and David Edwards. The duo have already formed a strategy ...

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TikTok joins the establishment with Vayner’s viral sea shanty

All the to-ing and fro-ing over Tik Tok’s ownership (it now seems to be shared between Oracle, Walmart and China’s ByteDance after D. Trump’s intervention) doesn’t seem to have held back the social media upstart. Now it’s claiming the first ...

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Hellmann’s steps in with Amy Schumer Super Bowl ad

It’s going to be a different Super Bowl in many respects this Covid-ridden year and, in the ad stakes, there are some notable stay-at-homes including Pepsi and Budweiser. Wot, no Clydesdales? But that creates opportunities for other brands, one such ...

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JAA Media’s John Ayling: an invitation to creative agencies

Even in a time like this there are green shoots in adland. Over the past year we’ve all seen an emergence of a number of new creative agencies. This is an important element in the way the creative industry renews ...

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MediaMonks makes bland debut for Babbel

S4 Capital’s MediaMonks seems to be picking up business all over the place, including a big slice of BMW. Here’s a new ad for German-based language app Babbel, ‘Understanding changes everything.’ Based on research from Ipsos it seems. But didn’t ...

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