Creative

Mother misfires at the Stella Artois party

Mother has patented wacky in its various ads for Stella Artois and here’s another weirdo, the ones you only seem to get in beer commercials. ‘Host One To Remember’ it’s called with a cavalier disregard for grammar. The cheesy approach ...

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Do Amex and Dos Equis account moves signal an end to agency pitch mentality?

It’s all change in adland, as we know, and maybe another change is happening: big accounts moving without all the rigmarole of a pitch. American Express has hired Mcgarrybowen as its new global creative agency, replacing Ogilvy & Mather which ...

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The Martin Agency’s Daniel Fisher: my Top Tips for Cannes

Daniel Fisher is executive creative director of The Martin Agency London. Before joining Martin he was deputy ECD at adam&eveDDB.     My Top tips for Cannes Every few years, a piece of work comes out of industry that makes ...

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Y&R wins big creative opportunity with government road safety brief

I see that Y&R has won the UK’s Think! Road Safety account, previously held by AMV BBDO and, over the years, one of the UK’s flagship creative accounts. Here’s one made for Surrey Council, of all entities. The new regime ...

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VW horse laughs at itself (or its drivers) in Tiguan ad

We observed a while ago that VW was getting its ad mojo back despite its many issues (lying and cheating about diesel emissions). Thanks to my estimable friend George Parker in Adscam for reminding me of this one, from Hamburg’s ...

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Former Havas chief Benett joins Bloomberg in new role

People talk about a brain drain from advertising and a new one is Andrew Benett, former CEO of Havas Creative Group and before that Arnold, who’s joining Bloomberg Media. Benett (below) will fill the newly created role of global chief ...

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Vincent Behaeghel of BETC Paris: my Top Tips for Cannes

Vincent Behaeghel is a creative director at BETC Paris.   My Top Tips for Cannes   Like My Addiction – Addict Aide Evan – Sandy Hook Promise These two campaigns question the way we are over-consuming images on social networks, ...

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