Creative

When visitors are coming, we all see our homes with a new, more critical eye. Mother’s ad is a humorous take on this insight, bringing ornaments alive to share some well-chosen insults through the medium of grime. Lyrics include: “This ...

Can M&S get anything right? It’s Christmas food looks pretty good this year (in the mailer anyway) but I doubt that many appetites will be sharpened by this festive ad featuring a Christmas food market from Grey with B-listers Emma ...

While the nation anxiously awaits the new John Lewis ad from adam&eveDDB – the Brits are in a delicate state at the moment with Brexit and all that and a bummer for JL could tip them over the edge – ...

New craft gins seem to be taking over over the drinks world but Diageo is rowing against the tide with its ‘Unmistakably’ campaign for Tanqueray, this time with London agency St Luke’s making its debut on the account. It’s all ...

Apple, as expected, seems to be taking more of its work in-house with Bloomberg reporting that Lee Clow’s famed TBWA/Media Arts Lab, probably the most successful of all the dedicated agencies, is laying off around 50 people. Apple VP of ...

If John Lewis is the favourite christmas ad of the UK’s middle classes (we haven’t seen this year’s yet, we reckon it’s going to be a joint John Lewis/Waitrose effort) Aldi’s ‘Kevin the Carrot’ seems to be the favourite of ...

‘Vorsprung durch Technik’ means advancement through technology – and it’s served Audi pretty well since BBH founder John Hegarty came across it touring an Audi factory in 1982. That, of course, was the era of such things – BMW had ...

The marketing industry is facing an identity crisis. We have old agencies trying to stay relevant. New agencies trying to prove that their approach is no flash-in-the-pan. Big, ugly networks trying to unpick the knots that they’ve got themselves tangled ...

WPP’s Wavemaker media agency has scored a big and timely win with most of French insurance giant Axa’s global media account. Publicis has won the media business in Germany, the UK, Italy and Hong Kong. Publicis retains Axa’s creative. So ...