Creative

Mother has patented wacky in its various ads for Stella Artois and here’s another weirdo, the ones you only seem to get in beer commercials. ‘Host One To Remember’ it’s called with a cavalier disregard for grammar. The cheesy approach ...

It’s all change in adland, as we know, and maybe another change is happening: big accounts moving without all the rigmarole of a pitch. American Express has hired Mcgarrybowen as its new global creative agency, replacing Ogilvy & Mather which ...

Daniel Fisher is executive creative director of The Martin Agency London. Before joining Martin he was deputy ECD at adam&eveDDB.     My Top tips for Cannes Every few years, a piece of work comes out of industry that makes ...

I see that Y&R has won the UK’s Think! Road Safety account, previously held by AMV BBDO and, over the years, one of the UK’s flagship creative accounts. Here’s one made for Surrey Council, of all entities. The new regime ...

How can a party with enough money to spend over £1m on Facebook ads, more consultants and supposed internet wizards in its ranks than you can shake a stick at, the world’s numero uno spinmeister in Lynton Crosby (or Australia’s ...

Out of Home advertising can lead the media industry as digital transformation moves from the digitisation of analogue media – “digital as a screen I can go to” – to the reinvention of traditional media – “digital coming to where ...

We observed a while ago that VW was getting its ad mojo back despite its many issues (lying and cheating about diesel emissions). Thanks to my estimable friend George Parker in Adscam for reminding me of this one, from Hamburg’s ...

People talk about a brain drain from advertising and a new one is Andrew Benett, former CEO of Havas Creative Group and before that Arnold, who’s joining Bloomberg Media. Benett (below) will fill the newly created role of global chief ...

Vincent Behaeghel is a creative director at BETC Paris.   My Top Tips for Cannes   Like My Addiction – Addict Aide Evan – Sandy Hook Promise These two campaigns question the way we are over-consuming images on social networks, ...