Creative

Omnicom gets back on track with 11.5% growth in Q3

Omnicom has answered the challenge laid down by holding company rival Publicis with an 11.5% rise in organic revenue in Q3 2021 to $3.4bn. Publicis reported 11.2% although its comparatives were tougher. Omnicom only inched forwards in terms of revenue ...

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Camden Brewery goes back to the present with Marmite

Marmite has become something of a fetish in the UK and now Camden Town Brewery, part of the mighty AB InBev empire, has repurposed an old Marmite ad -‘Marmite Kiss’ – for its new Camden Marmite Ale. Snogging loses its ...

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Vienna bares all in OnlyFans art spoof

Viennese artists were a pretty rum lot at the turn of the 20th century (Hitler had a brief but unsuccessful career as a painter there – worse luck) and the Viennese Tourist Board is trading on those days with a ...

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Publicis’ Le Truc collective debuts for TikTok

Publicis launched Le Truc, a kind of group-wide creative collective, in New York with a fair amount of hoopla back in February, since when not very much. But now it’s on the big stage with its debut campaign for ever-growing ...

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Joint makes its point for Kettle Chips

Someone revealing hidden depths in a 30-second stroll around a supermarket almost certainly ain’t new but London agency Joint manages to breathe some new life into the formula (as is its wont) in a new brand campaign for snack Kettle ...

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Adscam’s George Parker: for whom the Dell tolls

I must say, I nearly choked on my breakfast beer when I read that Dell is putting Yara Shahidi, the actress and model from the ABC sitcom Black-ish in ads and other promotions to tout Dell’s new slogan, “Expand Your ...

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Woke or not woke enough? John Lewis ad caught up in the culture wars

John Lewis ads usually take centre stage at this time of year – much speculation about its Christmas effort, will it be Adele? – but it’s Home Insurance under the spotlight now with its recent effort accused by social media ...

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