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Cheil lures new biz high-flyer Hallqvist from McCann
Korean network Cheil Worldwide is trying to up its game as a global player these days. Last year it bought…
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Super Bowl 2015: can anyone come close to Wieden+Kennedy’s ‘Imported From Detroit’ epic?
It’s the Super Bowl on February 1 and broadcaster NBC is asking $4.4m for a 30-second spot it seems. Well…
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IKEA in mystifying review of creative at Mother
Furniture giant IKEA is reviewing its ad and media agencies in what is reported to be a ‘procurement led’ exercise.…
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Light in the tunnel for Dave Lewis at Tesco but still more gloom for Marc Bolland at M&S
So far so good for new Tesco CEO Dave Lewis. ‘Drastic Dave’ was true to form today, announcing the closure…
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Marmite attacks Facebook fans with ‘Marmageddon’ for new digital teaser campaign
Marmite is running a digital-first teaser campaign to herald the return of its prize-winning adam&eve/DDB ‘End Marmite Neglect’ campaign that…
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‘To Fly To Serve’ BA marketing chief Kerris Bright takes the reins at Virgin Media
Virgin Media, now owned by John Malone’s Liberty Media, has appointed Kerris Bright as its new CMO. Former marketing boss…
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AMV/BBDO explores doggy romance for Cesar
We spend more time in the supermarket choosing the right food for our ancient moggy than we do for ourselves…
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