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Adam Crozier’s ITV strategy under fire following sales boss Fru Hazlitt’s night of the long knives

Has ITV gone completely barmy? That’s what many hardened media pros in London are asking themselves as they digest the implications of marketing boss Fru Hazlitt’s brutal clearout of sales director Gary Digby and his team, the allegedly old-fashioned bruisers ...

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UK advertisers fret about spending cuts, higher taxes

They seem to be anyway as the IPA’s latest survey into advertiser intentions shows that 22 per cent of those surveyed cut their budgets in the last quarter of 2010 against 17 per cent that increased them. The IPA represents ...

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KFC owner Yum Brands reveals topsy turvy global eating market

In the West we can’t get enough of Asian peasant food (noodles, sushi even) while in the Far East and, increasingly, other areas of Asia and Africa it’s fried chicken, pizza and burgers that these supposedly healthy eaters want to ...

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New management brooms bring ad reviews at Easyjet, DFS and moneysupermarket

UK budget airline Easyjet is reviewing its creative account at Publicis following a change of top management while furniture megastore DFS is doing the same to its whopper £92m media account, the eighth-biggest in the UK according to Campaign. And, ...

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