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Aegis growth story hammered by bad debt, low contribution from Mitchell

The business newswires are awash this morning with confident noises from media buying and research group Aegis (which owns Carat, Vizeum and researcher Synovate) after its 2010 revenue rose from £1.35bn to £1.46bn. This led to an underlying profit of ...

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Sky soars to second place among top UK advertisers

New figures from Nielsen published in Marketing show that BSkyB, currently the subject of a bid for complete control by News Corporation is now the second biggest advertiser in the UK behind Procter & Gamble, overtaking Unilever and the former ...

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Are political ructions beginning to affect Kraft brands and Cadbury?

Which is a Kraft brand of course since the UK chocolate and gum makers was bought for £12bn just over a year ago. Kraft CEO Irene Rosenfeld has, for the second time, refused to appear before a British Parliamentary committee ...

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W + K Amsterdam in air guitar mode for Coke

It’s Wieden all the way these days, this time from Amsterdam with a hymn to the joys of playing air guitar (and the singing equivalent) in a new global campaign for Coca-Cola. Could have been horribly cheesy but it isn’t. ...

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