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JP Morgan spots the potential of communities with new mcgarrybowen campaign

How should banks, which everyone seems to hate these days apart from bankers, present themselves to a disbelieving world? Dentsu-owned mcgarrybowen has latched on to buzz idea ‘communities’ in its new ad for JP Morgan Chase, the huge Wall Street ...

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Who’s next for Bacardi? Wieden+Kennedy, Crispin Porter, Droga5?

Well a big payday might be coming for one of them as Campaign reports that Bacardi is reviewing its ad account at Young & Rubicam and looking for a ’boutique-style’ US-based agency. None of of these are exactly corner shops ...

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Chime’s Lord Bell on politics, acquisitions, HHCL and VCCP

Although he claims he’s an old fart and nobody’s interested in him any more, Lord Bell (Tim Bell as was in his Saatchi days) isn’t and people are. Now in his 70th year and recovering from a recent heart bypass ...

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P&G exits foods with $1.5bn sale of Pringles

Procter & Gamble is finally getting out of the food business with the $1.5bn sale of Pringles snacks to Diamond Foods. The deal also includes $850m of debt which will be parked in a special company created for the deal ...

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McDonald’s runs big McJobs campaign for US hiring spree

Managers at McDonald’s (and the staff presumably) hate the snarky McJobs description of its low-paid positions but the company has been tackling the issue head on recently with a series of ads plugging careers, or McJobs. This is one of ...

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